2012年11月30日星期五

they harvested my address

I also got two identical emails (with different subject lines) from a speaker company called Thiel Audio, I never signed up to hear from this company! and judging from the email addresses they used, they harvested my address either from wholesale nfl jerseys an attendee list at a conference at which I spoke or from an old business card!

My email box is where I live all day! They showed up. uninvited. and worked to sell me something even though they had no connection with me as a consumer or a blogger! That http://www.apsaconsultants.com/ not brand building, it the opposite! Even worse, it undependable!With PS Audio, Paul realizes that over time

There are a hundred ways to skulk around, to collect email addresses! to write clever privacy policies or to argue about whether opt-out ("you can always unsubscribe!") is a valid way to build nfl jerseys wholesale a brand. None of those schemes work. What works is exactly one way: making promises and then keeping them! Every person who unsubscribes or deletes or just stops reading your mail is a person lost, a negative word-of-mouth opportunity waiting to happen! an ad in traditional media or online and promise me a great newsletter. or a prize or news or even a discount if I sign up. That clear and honest and it works.

Earning permission is a long-term. profitable. scalable strategy that pays for itself. Think about how much better off a brand would be if it took the time to make promises, keep them and be transparent about its communications. It is composed by lzhwapsacon 2012-12-01 apsacon ct.

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